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Don't Quit On Your Marketing!

When you are just starting out with a company, or even if you are deep into it already, when you start to market—don’t quit too soon.


This applies especially when you are launching a new marketing campaign or trying to reinvigorate your brand visibility.

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The biggest mistake most people make is giving up on their marketing strategy too early.


Marketing takes time. It takes multiple touches for someone to finally take action.


Think about it, maybe someone sees one newsletter from you, then another, and they still don’t act. That’s totally normal.


But if you continue, and they get a third email, and then they see something you posted on Instagram or Facebook, you stay on their radar.


Because you didn’t stop after two tries, they stay subscribed.

Why? Because somewhere deep down, they are actually interested in your product or service.

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Maybe they are not ready yet, but they are watching.

And when they are ready, they will reach out and work with you because you kept showing up.


This is why consistent marketing is so important. Most people send out one or two pieces of content and then stop.


They think, “No one contacted me, so it didn’t work.” But the truth is: you just gave up too soon.


You have got to keep marketing. This is a long game. Over time, you will see people jump on board.


Sometimes it may take a week. Other times, it may take a year.


We had someone on our list who received our email newsletters multiple times a week. We could see their history. And guess what? One year later, they finally responded and said, “I’m ready to work with you.”


A full year of consistent marketing, and it paid off.


So remember this: keep going. Don’t give up on your marketing efforts. And no, it doesn’t have to be expensive. It doesn’t have to be ultra-creative or super high quality either.


Most people already have a decent enough phone to shoot content. Get some decent lighting, and you’re good to go.

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Start putting out content. Make things online. Even if you’re just using Microsoft Paint, it doesn’t matter. Just start. Just go.


And over time, improve your quality. But what’s most important is to keep going. Keep marketing. Don’t quit too early, because if you stay consistent, it will give you results.


I hope this helps and inspires you to stay consistent with your content marketing and keep that momentum going. Because in the long run, it pays off.


Thank you, and enjoy the video below.


Gal Ezra



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